Press

Press kit.

Boilerplate, logos, and video. For interviews, email info@thebackpackproject.org.

Boilerplate

About The Backpack Project

The Backpack Project, Inc. is a student-run 501(c)(3) nonprofit founded in 2015. Volunteers pack backpacks of food, toiletries, and clothing and hand them to people experiencing homelessness. They also connect people to local homeless-service providers.

Chapters, company packings, and Homeless Heroes Day in Atlanta are how the work happens. In 2023 the organization distributed $62,692 in supplies. It has delivered 18,000+ backpacks since 2015. Learn more at thebackpackproject.org.

Megha Nair, CEO. Cohen Coolidge, COO. EIN 47-4511944.

Logos

Use on light backgrounds only.

Guidelines

  • Do not recolor, stretch, or outline the logo.
  • Place it on white or light paper backgrounds.
  • Brand green is #87C54C. Ink is #222222.

Photos

Homeless Heroes Day 2025

Free to use with credit to The Backpack Project.